Wordmark
For light backgrounds
For dark backgrounds
Mark
Primary
Reversed
Monochrome black
Monochrome white
Color
Ink
#14151A
Ground
#F6F7F8
Product colors
Each product in the portfolio keeps its own accent color rather than sharing the shell's neutral ink. Two tokens per product: brand is the saturated original, used on dark surfaces and in-product panels; brand-ui is a darkened, contrast-verified variant for buttons and links on the light shell.
1Chat Live
Support that actually wins customers over
#2563EB
AgencyOS Beta
Leads, projects, finances, and team management in one PKR-priced platform
#7C3AED
FRIS Beta
One fused, queryable graph from scattered data sources
#FF6B35 / #DB3A00 on light
Indus Intelligence Beta
Pakistan's corporate data engine
#D946EF / #A21CAF on light
PPay Beta
A payment gateway for Pakistan, sandbox complete
#10B981 / #0C855D on light
SLC Skill Builder Beta
We invest in founders, not resumes
#84CC16 / #4D7C0F on light
UpworkOS Beta
The operating system for running an Upwork bidding agency
#0EA5E9 / #0B7EB2 on light
Verdex Beta
Pakistan's verified venture and deal intelligence network
#22C55E / #15803D on light
OfficeCal Beta
Enterprise scheduling that respects how your organization actually works
#2563EB
Usage guidelines
- Keep clear space around the mark equal to at least one tile width on every side.
- Do not stretch, rotate, recolor, or add effects such as drop shadows or outlines to the mark.
- Use the reversed (white) variant on dark backgrounds and the primary variant on light backgrounds; do not place the primary mark directly on a dark surface.
- The monochrome variants are for one-color print or engraving contexts only.
Full brand kit
SVG and PNG for every variant above, at multiple sizes, plus a usage guide.